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Top 3 Strategies to Maximize Virtual Reality's Impact on your Next Conference

We’ve brought Virtual Reality booths to 100+ trade shows and conferences nationwide and we have extensive knowledge on the types of VR experiences that maximize the effect and impact of VR. Below we've outlined the top three strategies to make your next VR booth rental one to remember at your next trade show, conference, or private event.

Get Your Guests Moving!

Virtual Reality environments that are active and encourage the user to move around not only thrill the user themselves, they also draw in passerby. Whether the VR user is flying through outer space, playing virtual sports, or swimming with whales, the more movement, the better!

The laughter, swiveling head, and swinging arms that result from playing these active games brings attention to your trade show booth. Crowds gather to see what's going on, take pictures and videos, and laugh along with their fellow attendees. Once an audience is built, there's a perfect opportunity for your sales representatives to introduce themselves and your company. We even train our professional VR brand ambassadors in your company's messaging, to ensure that your VR booth rental helps to drive your return on investment on your trade show or conference!

Man Taking Picture of a Co-Worker at the VR Booth

Keep It Short & Sweet

The immersive nature of Virtual Reality means that users often lose sense of time. This is why we recommend VR environments that have a clear objective or a built-in time-limit to maximize the throughput of guests at your trade show or conference. You want as many people as possible to experience your VR booth, so we recommend virtual reality environments that last 3-5 minutes on average. This provides a long enough time for the user to get immersed in VR, but it's short enough that guests waiting in line don’t lose patience. Fruit Ninja VR, is a great example of an environment that is engaging and exciting (and social media gold!), but has a built-in short time limit. This allows users to hop in, play a game or two, and then hop out and give the next guest their turn.

Fruit Ninja Game at a Trade Show Virtual Reality Booth

Showcase Your Brand in VR

Brand activations through Virtual Reality is an innovative and increasingly popular strategy to make an unforgettable brand impression on your potential clients. It also shows that your business and brand has its finger on the pulse of exciting emerging technologies. One of the branding packages that many of our trade show and corporate event clients utilize is uploading 3D models of their logo into a Virtual Reality environment. Within this virtual space, guests can interact with your logo: enlarge it to the size of an elephant or shrink it to the size of a penny, all within virtual reality. We also offer a variety of options for physical branded collateral, to ensure that the crowd of people watching the VR user captures your brand in every picture they take. If you want to learn more about how we get our clients' brand front and center in all aspects of our VR rentals and virtual reality booths, contact us here.

Tilt Brush Virtual Reality Game With Maverick VR Branding

We work closely with all of our clients in order to provide them with the best VR experience possible. Feel free to reach out to us to discuss how we can take your event to the next level with virtual reality rentals and VR booths.


Looking to add a unique, immersive, and exciting new experience to your event? Skip the boring photo booth and choose an amazing experience that your guests will be talking about for years to come with virtual reality!

Click here to watch a video and see what guests think of Maverick VR:

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